Mid-marketnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 52 of 69, unchanged
1 category · Named, not rankedXref
3Judge labels
0First choices
1Negative labels
2 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Xref was named 1 time in 360 feedback, where Lattice led with 34%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small businessnot named
0%
No model named it for this buyer.
Mid-market56 of 73
0%1 label
under the label threshold
Enterprise55 of 69
0%2 labels
under the label threshold
In 360 feedback · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Xref for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| 360 feedback | Performance and talent management | 0% | 56 of 73 | 0% | 1 | under 10 labels · led by Lattice at 34% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Xref held within the floor in its one category: no change cleared 13 points.
Best category · 360 feedback · by segment
EnterprisenewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 49 of 59, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| 360 feedback | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 56 of 73, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Xref across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Xref across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 1 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase0 labelsNone
Comparative1 labelNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative3 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
No positive label carried a quote.
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Xref, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Xref was named but was not.ShowHide
Named alongside
The products named in the same answers as Xref, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Xref was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Xref. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 3 of the 3 answers that named Xref and are not a share of its labels.
Domains cited
g2.com3
peoplemanagingpeople.com2
betterworks.com1
capterra.com1
decisionwise.com1
engagedly.com1
gartner.com1
hr-ai-index.com1
hrdailyadvisor.hci.org1
hyring.com1
Thirteen of the thirteen domain citations in answers naming Xref came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on xref.com
950
subdomains included
Content
752
counted in the table below
Documentation
16
Product · Integration
37 · 38
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 527 | undated | Video interviewing, 360 feedback | ||
| Glossary or explainer | 133 | undated | Applicant tracking syste, Background screening | ||
| Case study | 69 | undated | |||
| Webinar or virtual event | 15 | undated | |||
| Comparison | 3 | undated | |||
| Template or tool | 3 | undated | |||
| Conference or event | 2 | undated |
How it is countedHide how it is counted
Every page xref.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Xref
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Xref is its own company.ShowHide
The company
Xref is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- Build better teams with employer intelligence
- For
- HR heroes
- Price stated
- Starter: $70/month or, $80/month when paid monthly; Growth: $140/month or, $160/month when paid monthly; Plus: $290/month or, $335/month when paid monthly; Premium: $485/month or, $560/month when paid monthly; Enterprise: Contact us. USD also shown with Starter $105/month, Growth $210/month, Plus $435/month, Premium $725/month. NZD also shown with Starter $115/month, Growth $231/month, Plus $479/month, Premium $798/month. xref.com/pricing
- Starting price
- 70 xref.com/pricing
- Free plan or trial
- Start free trial xref.com
- Certifications
- ISO 27001 certifiedUKAS BadgeISO/IEC 27001:2022GDPRAustralian privacy laws
- Hosting
- SydneyFrankfurtTorontoN. VirginiaNorth Virginia
- Customers named
- WestpacSalvation ArmyMcDonaldsTexas A&M UniversityGriffith UniversityUW AdvancementMinor Hotels GroupIOR
- Not stated on the pages read
- Integrations
What Xref's own pages state, read October 6, 2026: xref.com, xref.com/pricing, xref.com/trust, xref.com/platform-terms-conditions, xref.com/company/customer-stories. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Xref's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Xref, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Xref by email, built from the raw record of the edition. It shows:
- where Xref is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Xref, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.