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Index › Products › Tableau · October 2026 Edition
2 categories · Ranked

Tableau

25Judge labels
0First choices
12Negative labels
12 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
0% in People analytics for enterprise buyers
Rank 114 of 114 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 83% of its 6 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In people analytics · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Tableau for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
People analyticsWorkforce planning and analytics0%114 of 11483%6under 10 labels · led by Crunchr at 22%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
Compensation benchmarking dataCompensation and total rewards0%119 of 1480%1under 10 labels · led by Pave at 19%newNew since September 2026: not ranked then, 0% now.

Movement

Since September 2026, Tableau held within the floor in all two categories: no change cleared 13 points.

Best category · People analytics · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 86 → 29 of 77
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 92 → 101 of 101
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 61 → 68 of 72

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
People analytics0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 92 → 114 of 114
Compensation benchmarkin0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 119 of 148, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Tableau across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00011
Gemini 3.5 Flash00011
Perplexity Sonar00011
Grok 4.1 Fast00011
Mistral Small00101
DeepSeek V4 Flash00101
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00011
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase2 labelsNone
Comparative6 labelsNone
Budget-constrained1 labelNone
Scale-constrained2 labelsNone
Negative12 labelsNone
First choiceAlternativeMentionNegative25 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“putting it into spreadsheets (Excel) or consumer-grade visualization tools (like Tableau or Power BI)” GLM 4.7 FlashX · People analytics · negative prompt · soft negative
“Criticized for HR/people use; lacks native workforce modeling, leading to manual workarounds.” Grok 4.1 Fast · People analytics · negative prompt · soft negative
“powerful, but not ideal if you want a ready-made people analytics layer” GPT-5.4 mini · People analytics · comparative prompt · soft negative
“be cautious if you want a purpose-built people analytics platform” Perplexity Sonar · People analytics · negative prompt · soft negative

Named alongside

The products named in the same answers as Tableau, over the 25 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Tableau was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Visier20 of 257Not among the top eight
Workday People Analytics14 of 251Not among the top eight
Microsoft Power BI13 of 250Not among the top eight
ChartHop11 of 252Not among the top eight
Crunchr9 of 253Not among the top eight
One Model9 of 251Not among the top eight
SAP SuccessFactors6 of 250Not among the top eight
BambooHR5 of 250Not among the top eight
Lattice5 of 250Not among the top eight
Oracle Fusion HCM Analytics5 of 250Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Tableau. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 20 of the 25 answers that named Tableau and are not a share of its labels.

Domains cited

hrbench.com9
selectsoftwarereviews.com8
firsthr.app7
effy.ai6
learn.g2.com6
thrivesparrow.com6
currentware.com5
ordio.com5
peoplebox.ai5
workhuman.com5

Sixty-two of the sixty-two domain citations in answers naming Tableau came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

tableau.com is not in Google's top ten for any of the category's searches. In the answers, Tableau takes 0% of first choices and Crunchr takes 22%.
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In search

Google, US estimates
Position for “people analytics platform”
–
not in the top ten
Position for “people analytics platforms”
–
not in the top ten
Searches for its name, Google
135,000 a month (“tableau”)
AI search demand for its name, est.
15,635 a month
Organic visits to its site
about 1,201,809 a month
Searches its site ranks for
65,203 · 8,624 in the top three
Sites linking to it
121,689
Paid Google search
1 searches its ads show for, about 1 clicks and $23 a month (estimate)
Ads on GoogleDetailLess
120+ ads · 116 text, 4 image · 85 shown in the last 30 days

First shown May 2024, as Salesforce, Inc., verified. Ads started 2025-10 to 2026-09: 59 in the year, 61 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 114 of 114 in people analytics
Segment leader
22%
Crunchr
First choices
0 across its categories
Named in
25 answers
Its own site cited
in 20 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on tableau.com
10,000
subdomains included
Content
6,752
counted in the table below
Documentation
61
Product · Integration
656 · 4
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Conference or event5,010undated
Blog1,045undated
Case study598undated
Webinar or virtual event36undated
Template or tool29undated
Glossary or explainer24undated
Report or ebook4undated
Podcast or video4undated
Comparison2undated
How it is countedHide how it is counted

Every page tableau.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Tableau

What the judge wrote, as written, with how often. The vendor table decides that these count as Tableau; a claim can dispute any of them.
Tableau (Salesforce) 1Tableau + HR Data 1

Follow Tableau

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Tableau is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
Business Intelligence and Analytics Software
For
Teams
Free plan or trial
Start for free tableau.com
Certifications
2026 Gartner® Magic Quadrant™ Leader
Customers named
Feeding AmericaRakutenInformaticaCollibraPiedmont HealthcareT-MobileEquinixAutodesk
Not stated on the pages read
Price, starting price, hosting

What Tableau's own pages state, read September 28, 2026: tableau.com, trust.tableau.com, tableau.com/products/online/specs, tableau.com/events/conference/2021/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Tableau's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Tableau, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Tableau by email, built from the raw record of the edition. It shows:

  • where Tableau is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Tableau, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at tableau.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.