Small business▼−5Since September 2026: 24% → 19%, −5 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
19%from 24% in September 2026
Inside the floor by 8 pointsRank 2 → 1 of 83
7 categories · RankedSlack
119Judge labels
18First choices
51Negative labels
14 / 14Models named it
7Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
20% in Internal communications for small business buyers
Rank 5 of 86 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 18% of its 17 labels there were negative.
What the models named instead of Slack →By buyer segmentStrongest at small business.
Small business1 of 87
20%17 labels
accepted challenger
Mid-market5 of 86
9%17 labels
accepted challenger
Enterprise8 of 92
3%10 labels
accepted challenger
In internal communications · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Slack for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Internal communications and intranet | Onboarding and employee experience | 9% | 5 of 86 | 18% | 17 | accepted challenger | =heldSince September 2026: 8% → 8%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Frontline employee apps | Onboarding and employee experience | 0% | 103 of 106 | 67% | 18 | criticized challenger | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Employee engagement surveys | Onboarding and employee experience | 0% | 53 of 58 | 33% | 3 | under 10 labels · led by Culture Amp at 37% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Mentoring software | Learning and development | 0% | 34 of 77 | 0% | 2 | under 10 labels · led by Together at 28% | newNew since September 2026: not ranked then, 0% now. |
| Internal talent marketplace | Performance and talent management | 0% | 50 of 102 | 0% | 1 | under 10 labels · led by Fuel50 at 47% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Recognition and rewards | Onboarding and employee experience | 0% | 44 of 98 | 0% | 1 | under 10 labels · led by Bonusly at 29% | newNew since September 2026: not ranked then, 0% now. |
| Whistleblowing and investigations | Core HR and payroll | 0% | 99 of 107 | 100% | 1 | under 10 labels · led by FaceUp at 25% |
Movement
Since September 2026, Slack held within the floor in all seven categories: no change cleared 13 points.
Best category · Internal communications · by segment
Mid-market=heldSince September 2026: 8% → 8%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
8%from 8% in September 2026
Inside the floor by 13 pointsRank 5 of 83, unchanged
Enterprise▲+2Since September 2026: 2% → 4%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
4%from 2% in September 2026
Inside the floor by 11 pointsRank 11 → 7 of 87
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Frontline employee apps | 2% | 0% | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 10 → 103 of 106 |
| Internal communications | 8% | 8% | =heldSince September 2026: 8% → 8%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 5 of 86, unchanged |
| Employee engagement surv | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 63 → 53 of 58 |
| Mentoring software | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 34 of 77, unchanged |
| Internal talent marketpl | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 36 → 50 of 102 |
| Recognition and rewards | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 44 of 98, unchanged |
| Whistleblowing | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 99 of 107, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Slack across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Slack across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 2 | 0 | 2 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 1 | 1 | 2 | 2 | 6 |
| Perplexity Sonar | 1 | 0 | 0 | 3 | 4 |
| Grok 4.1 Fast | 0 | 1 | 0 | 3 | 4 |
| Mistral Small | 0 | 0 | 0 | 2 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 2 | 1 | 4 |
| Llama 4 Maverick | 0 | 1 | 0 | 1 | 2 |
| Qwen 3.7 Flash | 0 | 2 | 3 | 3 | 8 |
| Kimi K2 | 1 | 1 | 0 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 2 | 0 | 0 | 2 |
| MiniMax M2.5 | 1 | 0 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 1 | 0 | 0 | 1 | 2 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct13 labelsNone
Paraphrase38 labels18
Comparative7 labels1not counted in share
Budget-constrained18 labelsNone
Scale-constrained8 labelsNone
Negative35 labelsNone
First choiceAlternativeMentionNegative119 labels in all, every segment counted; 18 of the 19 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“1. Slack (Salesforce) - Best for: Companies prioritizing real-time collaboration and ecosystem integrations” MiniMax M2.5 · Internal communications · paraphrase prompt · first choice
“If you want a single recommendation, Slack is the safest default for a mid-sized B2B company” Perplexity Sonar · Internal communications · paraphrase prompt · first choice
“Use Microsoft Teams (if you are on M365) or Slack (if you are on Google/Hybrid)” Gemini 3.5 Flash · Internal communications · paraphrase prompt · first choice
“Slack is the most cited best overall pick for mid-sized teams.” Muse Glimmer 30B · Internal communications · paraphrase prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“If an organization encourages you to "speak up" using daily communication tools like Slack, Microsoft Teams, Outlook, or Google Workspace, do not use them for sensitive disclosures.” Gemini 3.5 Flash · Whistleblowing · negative prompt · hard negative
“Slack due to being overwhelming, notification-heavy, and difficult to log into for pure frontline workers” Llama 4 Maverick · Frontline employee apps · negative prompt · hard negative
“"General tools to avoid for pure frontline: Slack/Teams ... low adoption among deskless workers"” Muse Glimmer 30B · Frontline employee apps · negative prompt · hard negative
“Avoid generic tools (like standard Slack or Microsoft Teams) for frontline-only staff” Qwen 3.7 Flash · Frontline employee apps · direct prompt · hard negative
Named alongside
The products named in the same answers as Slack, over the 119 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Slack was named but was not.ShowHide
Named alongside
The products named in the same answers as Slack, over the 119 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Slack was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Slack. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 99 of the 119 answers that named Slack and are not a share of its labels.
Domains cited
joinblink.com31
guideflow.com29
mangoapps.com28
peoplemanagingpeople.com26
firsthr.app25
hr-ai-index.com25
oak.com25
g2.com24
staffbase.com24
agilityportal.io19
256 of the 256 domain citations in answers naming Slack came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
slack.com is not in Google's top ten for any of the category's searches. In the answers, Slack takes 9% of first choices and Microsoft Teams takes 14%.ShowHide
Search and answers
slack.com is not in Google's top ten for any of the category's searches. In the answers, Slack takes 9% of first choices and Microsoft Teams takes 14%.
ShowHideIn search
Google, US estimatesPosition for “employee intranet”
–
not in the top ten
Position for “intranet platforms”
–
not in the top ten
- Searches for its name, Google
- 1,000,000 a month (“slack”)
- AI search demand for its name, est.
- 30,850 a month
- Organic visits to its site
- about 1,672,555 a month
- Searches its site ranks for
- 38,666 · 7,809 in the top three
- Sites linking to it
- 157,679
- Paid Google search
- 2 searches its ads show for, about 8 clicks and $27 a month (estimate)
In answers
This editionShare of first choices
9%
rank 5 of 86 in internal communications
Segment leader
14%
Microsoft Teams
- First choices
- 18 across its categories
- Named in
- 119 answers
- Its own site cited
- in 99 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on slack.com
9,998
subdomains included
Content
8,582
counted in the table below
Documentation
175
Product · Integration
280 · 12
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 5,566 | undated | |||
| News or press | 1,271 | undated | |||
| Case study | 1,005 | undated | |||
| Template or tool | 277 | undated | |||
| Conference or event | 182 | undated | |||
| Comparison | 165 | undated | |||
| Glossary or explainer | 84 | undated | |||
| Webinar or virtual event | 18 | undated | |||
| Report or ebook | 8 | undated | |||
| Podcast or video | 6 | undated |
How it is countedHide how it is counted
Every page slack.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Slack
What the judge wrote, as written, with how often. The vendor table decides that these count as Slack; a claim can dispute any of them.
Google Sheets / Slack 1Slack (Salesforce) 1Slack (with channels) 1Slack Free 1Slack Pro 1
Follow Slack
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Slack is its own company.ShowHide
The company
Slack is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- AI Work Platform & Productivity Tools
- For
- teams
- Price stated
- Free $0USD free forever; Pro $8.75$4.38USD per user / month, when paying monthly, or $7.25 USD per user / month, when paying annually; Business+ $18$9USD per user / month, when paying monthly, or $15 USD per user / month, when paying annually; Enterprise+ $45USD per user / month, when paying annually slack.com/pricing
- Starting price
- $0USD slack.com/pricing
- Free plan or trial
- free forever slack.com/pricing
- Integrations claimed
- 2600 slack.com
- Certifications
- SAML-based single sign-onSCIM user managementEMM integration supportNative data loss preventionSupports 12 SSO options including Okta, Google, and AzureSupports guestsSupports Multi-SAML24/7 support
- Customers named
- AnthropicBoxNotionRivianVercelAnaplanRocket CompaniesSnyk
- Not stated on the pages read
- Hosting
What Slack's own pages state, read September 28, 2026: slack.com, slack.com/pricing, slack.com/trust, slack.com/features/ai, slack.com/customer-stories. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Slack's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Slack, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Slack by email, built from the raw record of the edition. It shows:
- where Slack is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Slack, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.