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Index › Products › Trello · October 2026 Edition
5 categories · Named, not ranked

Trello

26Judge labels
0First choices
9Negative labels
7 / 14Models named it
5Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Standing
7 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Trello was named 7 times in Goals and OKRs and 4 other categories, where Perdoo led with 24%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In goals and okrs · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Trello for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Goals and OKRsPerformance and talent management0%50 of 6833%3under 10 labels · led by Perdoo at 24%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
Employee onboardingOnboarding and employee experience0%51 of 870%1under 10 labels · led by Rippling at 25%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
Leave and absence managementCore HR and payroll0%93 of 95100%1under 10 labels · led by BambooHR at 28%newNew since September 2026: not ranked then, 0% now.
Org charts and org designWorkforce planning and analytics0%80 of 950%1under 10 labels · led by ChartHop at 30%newNew since September 2026: not ranked then, 0% now.
Performance managementPerformance and talent management0%51 of 850%1under 10 labels · led by Lattice at 43%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Trello held within the floor in all five categories: no change cleared 13 points.

Best category · Goals and OKRs · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 23 → 26 of 58
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 30 → 44 of 62
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 51 → 43 of 54

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Goals and OKRs0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 30 → 50 of 68
Employee onboarding0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 45 → 51 of 87
Leave0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 93 of 95, unchanged
Org charts0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 80 of 95, unchanged
Performance management0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 36 → 51 of 85

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Trello across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash01001
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00202
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash01023
Kimi K200000
GLM 4.7 FlashX00101
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase4 labelsNone
Comparative1 labelNone
Budget-constrained7 labelsNone
Scale-constrained1 labelNone
Negative12 labelsNone
First choiceAlternativeMentionNegative26 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If you have zero budget and want to organize your existing materials: Use Notion or Trello.” Gemini 3.5 Flash · Employee onboarding · budget prompt · alternative
“consider building a simple OKR system there rather than buying new software” Qwen 3.7 Flash · Goals and OKRs · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“You may be tempted to use tools like Trello, Asana, Jira, Monday.com, or ClickUp to manage leave, but these should generally be avoided” Qwen 3.7 Flash · Leave · negative prompt · hard negative
“Avoid using these as your *primary* home for OKR tracking” Qwen 3.7 Flash · Goals and OKRs · negative prompt · hard negative

Named alongside

The products named in the same answers as Trello, over the 26 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Trello was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Asana15 of 261Not among the top eight
Notion14 of 261Not among the top eight
BambooHR9 of 261Not among the top eight
Monday.com8 of 260Not among the top eight
Gusto7 of 261Not among the top eight
ClickUp6 of 261Not among the top eight
Google Sheets5 of 260Not among the top eight
Slack5 of 260Not among the top eight
Weekdone5 of 260Not among the top eight
Gloat4 of 260Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Trello. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 19 of the 26 answers that named Trello and are not a share of its labels.

Domains cited

peoplemanagingpeople.com7
g2.com5
firsthr.app4
mooncamp.com4
tability.io4
capterra.com3
clickup.com3
forbes.com3
itechguides.com3
okrstool.com3

No domain is on file for Trello, so its own site is not marked.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where Trello stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
246,000 a month (“trello”)
AI search demand for its name, est.
4,827 a month
Its own site
No site of its own on file, so no site figures

In answers

This edition
Share of first choices
0%
rank 50 of 68 in goals and okrs
Segment leader
24%
Perdoo
First choices
0 across its categories
Named in
26 answers
Its own site cited
No site on file to match

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Trello

What the judge wrote, as written, with how often. The vendor table decides that these count as Trello; a claim can dispute any of them.
Google Sheets/Notion/Trello 1

Follow Trello

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

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Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Trello's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Trello, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Trello by email, built from the raw record of the edition. It shows:

  • where Trello is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Trello, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at the vendor's own domain is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.