2 categories · Named, not rankedInstawork
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Staffing agency platforms | Talent acquisition | 2% | 19 of 136 | 50% | 4 | under 10 labels · led by Zoho Recruit at 22% | |
| Contingent workforce management | Workforce planning and analytics | 0% | 119 of 121 | 50% | 4 | under 10 labels · led by VectorVMS at 16% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
Movement
By model
How each model treated Instawork across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 1 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 1 | 1 |
| Gemini 3.5 Flash | 1 | 1 | 0 | 1 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 1 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“If you need quick manual labor/warehouse workers today on a tight budget, download Instawork or GigSmart.” Gemini 3.5 Flash · Staffing agency tools · budget prompt · first choice
“Choose Instawork or Wonolo if you are a local business needing instant, on-demand physical labor” Gemini 3.5 Flash · Staffing agency tools · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“found that Instawork misclassified thousands of workers as independent contractors” Muse Glimmer 30B · Contingent workforce man · negative prompt · hard negative
“Qwick, Instawork, and Tend face lawsuits alleging worker misclassification” Claude Haiku 4.5 · Contingent workforce man · negative prompt · hard negative
“BBB complaints include issues like no-shows, pay disputes, and customer support problems.” GPT-5.4 mini · Staffing agency tools · negative prompt · soft negative
“it is wise to approach Instawork with caution” Gemini 3.5 Flash · Staffing agency tools · negative prompt · soft negative
Named alongside
The products named in the same answers as Instawork, over the 21 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Instawork was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 21 of the 21 answers that named Instawork and are not a share of its labels.
Domains cited
Fifty of the fifty-seven domain citations in answers naming Instawork came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
instawork.com is not in Google's top ten for any of the category's searches. In the answers, Instawork takes 2% of first choices and Zoho Recruit takes 22%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 49,500 a month (“instawork”)
- AI search demand for its name, est.
- 1,015 a month
- Organic visits to its site
- about 552,308 a month
- Searches its site ranks for
- 26,744 · 2,958 in the top three
- Sites linking to it
- 2,527
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- First choices
- 2 across its categories
- Named in
- 21 answers
- Its own site cited
- in 21 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 401 | 24 | 2026-09-28 | Contingent workforce man | |
| Webinar or virtual event | 33 | 0 | 2026-04-04 | ||
| Case study | 31 | 1 | 2026-09-18 | ||
| Comparison | 21 | 1 | 2026-09-15 | ||
| Glossary or explainer | 12 | 5 | 2026-09-18 | ||
| Conference or event | 3 | undated | |||
| Report or ebook | 2 | 1 | 2026-09-11 | ||
| Template or tool | 1 | 0 | 2026-04-28 | ||
| News or press | 1 | 0 | 2026-05-21 |
Most recent
- 2026-09-28Es common self employment tax questions blog
- 2026-09-28Event staffing apps blog
- 2026-09-28Questions to ask warehouse associate in interview blog
- 2026-09-22Dispatch technology blog
- 2026-09-22How to start a staffing agency blog
- 2026-09-22Restaurant staffing apps blog
How it is countedHide how it is counted
Every page instawork.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Instawork
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Instawork is its own company.ShowHide
The company
In its own words
Stated by the vendor, not checked- Positioning
- Instawork’s AI-powered platform matches you with reliable and vetted workers for temporary or permanent positions so you’re never short staffed.
- For
- businesses
- Price stated
- For businesses: You only pay an all-inclusive hourly rate when a shift is booked. This covers the worker’s pay, insurance, and background checks, with no hidden fees or subscriptions. instawork.com
- Free plan or trial
- For workers: Instawork is free to use. instawork.com
- Hosting
- U.S. and Canada
- Customers named
- Vanderbilt UniversitySnackMagicGoo Goo ClusterEncore CateringLife SurgeDUERHalf Moon Bay Golf LinksAE&ES
- Not stated on the pages read
- Starting price, integrations, certifications
What Instawork's own pages state, read October 5, 2026: instawork.com, instawork.com/blog-pages/customer-stories. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Instawork's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Instawork, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Instawork by email, built from the raw record of the edition. It shows:
- where Instawork is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Instawork, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.