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Index › Products › Google Sites · October 2026 Edition
2 categories · Ranked

Google Sites

40Judge labels
8First choices
5Negative labels
12 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
9% in Internal communications for small business buyers
Rank 9 of 86 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 18% of its 11 labels there were negative.
What the models named instead of Google Sites →
By buyer segmentRead the same way at every buyer size.
In internal communications · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Google Sites for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Internal communications and intranetOnboarding and employee experience5%9 of 8618%11accepted challenger▲+2Since September 2026: 4% → 6%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
Compliance trainingLearning and development0%64 of 920%1under 10 labels · led by Traliant at 22%newNew since September 2026: not ranked then, 0% now.

Movement

Since September 2026, Google Sites held within the floor in all two categories: no change cleared 13 points.

Best category · Internal communications · by segment

Small business▲+2Since September 2026: 5% → 6%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
6%from 5% in September 2026
Inside the floor by 11 pointsRank 7 → 4 of 83
Mid-market▲+2Since September 2026: 4% → 6%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
6%from 4% in September 2026
Inside the floor by 11 pointsRank 10 → 9 of 83
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 62 → 68 of 87

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Internal communications4%6%▲+2Since September 2026: 4% → 6%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 10 → 9 of 86
Compliance training0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 64 of 92, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Google Sites across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash10113
Perplexity Sonar10001
Grok 4.1 Fast01001
Mistral Small01001
DeepSeek V4 Flash01001
Llama 4 Maverick00000
Qwen 3.7 Flash00011
Kimi K210102
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna01001
Muse Glimmer 30B01001

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labelsNone
Paraphrase0 labelsNone
Comparative7 labels1not counted in share
Budget-constrained17 labels7
Scale-constrained5 labels1
Negative6 labelsNone
First choiceAlternativeMentionNegative40 labels in all, every segment counted; 8 of the 9 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If you already pay for Google Workspace or Microsoft 365: Use Google Sites or SharePoint. It costs $0 extra” Gemini 3.5 Flash · Internal communications · budget prompt · first choice
“For non-technical teams: Start with Google Sites (free)” Kimi K2 · Internal communications · budget prompt · first choice
“the strongest low-cost choice is usually Google Sites” Perplexity Sonar · Internal communications · budget prompt · first choice
“A simple, low-maintenance internal hub if your team already uses Google Workspace.” GPT-6 Luna · Internal communications · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“it should be avoided if you are trying to build a true, scaled company-wide intranet” Gemini 3.5 Flash · Internal communications · negative prompt · hard negative
“find Google Sites too clunky” Qwen 3.7 Flash · Internal communications · direct prompt · soft negative

Named alongside

The products named in the same answers as Google Sites, over the 40 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Google Sites was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Jostle18 of 402Not among the top eight
Notion17 of 404Not among the top eight
Atlassian Confluence13 of 400Not among the top eight
Zoho Connect12 of 401Not among the top eight
Happeo11 of 400Not among the top eight
Bitrix248 of 404Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Google Sites. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 38 of the 40 answers that named Google Sites and are not a share of its labels.

Domains cited

softr.io23
firsthr.app21
peoplemanagingpeople.com21
workvivo.com21
learn.g2.com19
g2.com17
simpplr.com17
oak.com16
usewhale.io14
axerosolutions.com13

182 of the 182 domain citations in answers naming Google Sites came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

google.com is not in Google's top ten for any of the category's searches. In the answers, Google Sites takes 5% of first choices and Microsoft Teams takes 14%.
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In search

Google, US estimates
Position for “employee intranet”
–
not in the top ten
Position for “intranet platforms”
–
not in the top ten
Searches for its name, Google
673,000 a month (“google sites”)
AI search demand for its name, est.
5,954 a month
Organic visits to its site
about 1,800,358,416 a month
Searches its site ranks for
16,240,774 · 2,471,277 in the top three
Sites linking to it
28,655,444
Paid Google search
243 searches its ads show for, about 42,266 clicks and $465,944 a month (estimate)
Ads on GoogleDetailLess
5+ ads · 2 image, 2 text, 1 video · 5 shown in the last 30 days

First shown January 2026, as Google LLC, verified. Ads started 2025-10 to 2026-09: 5 in the year. 115 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
5%
rank 9 of 86 in internal communications
Segment leader
14%
Microsoft Teams
First choices
8 across its categories
Named in
40 answers
Its own site cited
in 38 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on google.com
7,607
subdomains included
Content
1,201
counted in the table below
Documentation
137
Product · Integration
18 · 84
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Case study707undated
Blog37202018-12-13
Glossary or explainer5102018-12-13
Comparison35undated
News or press34undated
Template or tool1undated
Podcast or video1undated
How it is countedHide how it is counted

Every page google.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.

Names read as Google Sites

What the judge wrote, as written, with how often. The vendor table decides that these count as Google Sites; a claim can dispute any of them.
Google Sites / Google Workspace 1

Follow Google Sites

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Google Sites's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Google Sites, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Google Sites by email, built from the raw record of the edition. It shows:

  • where Google Sites is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Google Sites, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at google.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.