AI Indexes
HR AI Index
Index › Products › edX · October 2026 Edition
3 categories · Ranked

edX

50Judge labels
1First choices
8Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
2% in Online course libraries for enterprise buyers
Rank 14 of 95 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 7% of its 14 labels there were negative.
What the models named instead of edX →
By buyer segmentRead the same way at every buyer size.
In online course libraries · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named edX for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Online course librariesLearning and development0%14 of 957%14accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
Skills intelligencePerformance and talent management0%26 of 12714%14accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
Learning experience platformsLearning and development0%88 of 89100%3under 10 labels · led by 360Learning at 26%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, edX held within the floor in all three categories: no change cleared 13 points.

Best category · Online course libraries · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 63 → 59 of 68
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 19 → 14 of 90
Enterprise=heldSince September 2026: 2% → 2%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 13 pointsRank 12 → 7 of 66

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Online course libraries0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 19 → 14 of 95
Skills intelligence0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 21 → 26 of 127
Learning experience plat0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 50 → 88 of 89

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated edX across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501102
GPT-5.4 mini00101
Gemini 3.5 Flash20013
Perplexity Sonar01001
Grok 4.1 Fast02114
Mistral Small11103
DeepSeek V4 Flash01012
Llama 4 Maverick00000
Qwen 3.7 Flash00123
Kimi K203003
GLM 4.7 FlashX12014
MiniMax M2.501102
GPT-6 Luna10102
Muse Glimmer 30B01001

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labelsNone
Paraphrase3 labelsNone
Comparative24 labels4not counted in share
Budget-constrained6 labels1
Scale-constrained0 labelsNone
Negative13 labels1not counted in share
First choiceAlternativeMentionNegative50 labels in all, every segment counted; 1 of the 6 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Choose Coursera or edX if you need a recognizable brand name on your resume” Gemini 3.5 Flash · Online course libraries · comparative prompt · first choice
“look at Coursera or edX and opt for the "audit" (free) version first” Gemini 3.5 Flash · Online course libraries · negative prompt · first choice
“Get a certificate that employers recognize | Coursera, edX” GLM 4.7 FlashX · Skills intelligence · comparative prompt · first choice
“choose Coursera or edX for structured programs” GPT-6 Luna · Online course libraries · comparative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“"Complete scam" allegations - High fees for graded assessments despite subscriptions” GLM 4.7 FlashX · Learning experience plat · negative prompt · hard negative
“2U (which owns Trilogy and edX bootcamps)” Gemini 3.5 Flash · Skills intelligence · negative prompt · hard negative
“Deceptive business practices cited by researchers” DeepSeek V4 Flash · Skills intelligence · negative prompt · hard negative
“Coursera, edX (when paying full price). Verdict: Be Cautious of Costs.” Qwen 3.7 Flash · Online course libraries · negative prompt · soft negative

Named alongside

The products named in the same answers as edX, over the 49 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and edX was named but was not.
ShowHide
ProductSame answerTook the first choice insteadHead to head
Udemy Business42 of 494Not among the top eight
Coursera for Business35 of 494Not among the top eight
LinkedIn Learning32 of 490Not among the top eight
Skillshare22 of 490Not among the top eight
Pluralsight14 of 490Not among the top eight
Coursera12 of 493Not among the top eight
Skillsoft Percipio12 of 490Not among the top eight
Khan Academy11 of 491Not among the top eight
Docebo10 of 491Not among the top eight
Litmos8 of 490Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named edX. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 45 of the 49 answers that named edX and are not a share of its labels.

Domains cited

linkedin.com16
hr-ai-index.com12
learnworlds.com12
goskills.com11
coursebox.ai8
checkthat.ai7
coursera.org7
learn.g2.com7
reddit.com7
business.linkedin.com6

Ninety-three of the ninety-three domain citations in answers naming edX came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

edx.org is not in Google's top ten for any of the category's searches. In the answers, edX takes 0% of first choices and Udemy Business takes 48%.
ShowHide

In search

Google, US estimates
Position for “course libraries”
–
not in the top ten
Position for “online course library for employees”
–
not in the top ten
Searches for its name, Google
60,500 a month (“edx”)
AI search demand for its name, est.
1,391 a month
Organic visits to its site
about 595,855 a month
Searches its site ranks for
67,922 · 2,645 in the top three
Sites linking to it
76,381
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
108+ ads · 108 text · 108 shown in the last 30 days

First shown May 2023, as 2U, Inc., verified. Ads started 2025-10 to 2026-09: 67 in the year, 41 before. 12 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 14 of 95 in online course libraries
Segment leader
48%
Udemy Business
First choices
1 across its categories
Named in
49 answers
Its own site cited
in 45 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on edx.org
9,982
subdomains included
Content
3,144
counted in the table below
Documentation
0
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Glossary or explainer2,28112026-07-14
Blog55502025-09-16
News or press243undated
Comparison3702025-09-09
Report or ebook2202025-11-18
Conference or event302025-06-05
Case study202023-10-06
Template or tool102024-09-16

Most recent

How it is countedHide how it is counted

Every page edx.org exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as edX

What the judge wrote, as written, with how often. The vendor table decides that these count as edX; a claim can dispute any of them.
EdX 1edX For Business 1edX for Business 1

Follow edX

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

edX is its own company.
ShowHide

In its own words

Stated by the vendor, not checked
Positioning
Online Courses, Certificates & Degrees from Leading Institutions
For
learners around the world
Price stated
Save up to 30% this week only edx.org
Free plan or trial
Register for free edx.org
Certifications
Verified certificateProfessional CertificatesXSeries ProgramsCertificates in AICertificates in Project ManagementCertificates in ManagementCertificates in Data AnalyticsCertificates in IT
Customers named
HarvardGoogleAmazonMicrosoftUniversity of California, BerkeleyUniversity of CambridgeColumbia UniversityThe University of Texas at Austin
Not stated on the pages read
Starting price, integrations, hosting

What edX's own pages state, read September 28, 2026: edx.org, edx.org/policy/security. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when edX's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as edX, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for edX by email, built from the raw record of the edition. It shows:

  • where edX is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name edX, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.

A verification link goes to your work email; an address at edx.org is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.