Small business▲+14Since September 2026: 20% → 34%, +14 points. Past the 13-point floor: movement. Read over the models both editions asked.
34%from 20% in September 2026
Cleared the floor by 1 pointRank 2 → 1 of 68
4 categories · RankedUdemy Business
246Judge labels
52First choices
62Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
48% in Online course libraries for mid-market buyers
Rank 1 of 95 in the mid-market standingendorsed leader
7 of 14 models made it the first choice on the direct prompt; 17% of its 66 labels there were negative.
What the models named instead of Udemy Business →By buyer segmentStrongest at mid-market.
Small business1 of 73
37%55 labels
endorsed leader
Mid-market1 of 95
48%66 labels
endorsed leader
Enterprise1 of 67
25%59 labels
accepted challenger
In online course libraries · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Udemy Business for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Online course libraries | Learning and development | 48% | 1 of 95 | 17% | 66 | endorsed leader | ▲+18Since September 2026: 32% → 50%, +18 points. Past the 13-point floor: movement. Read over the models both editions asked. |
| Learning experience platforms | Learning and development | 2% | 12 of 89 | 69% | 13 | criticized challenger | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Skills intelligence | Performance and talent management | 0% | 37 of 127 | 33% | 21 | criticized challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Recognition and rewards | Onboarding and employee experience | 0% | 81 of 98 | 100% | 1 | under 10 labels · led by Bonusly at 29% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Udemy Business moved past the floor in one of four categories: Online course libraries, +18 points to 50%. It held within the floor in the other three.
Best category · Online course libraries · by segment
Mid-market▲+18Since September 2026: 32% → 50%, +18 points. Past the 13-point floor: movement. Read over the models both editions asked.
50%from 32% in September 2026
Cleared the floor by 5 pointsRank 1 of 90, unchanged
Enterprise▲+6Since September 2026: 21% → 27%, +6 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
27%from 21% in September 2026
Inside the floor by 7 pointsRank 2 → 1 of 66
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Online course libraries | 32% | 50% | ▲+18Since September 2026: 32% → 50%, +18 points. Past the 13-point floor: movement. Read over the models both editions asked. | Moved past the floor | Rank 1 of 95, unchanged |
| Learning experience plat | 2% | 2% | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 12 of 89, unchanged |
| Skills intelligence | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 117 → 37 of 127 |
| Recognition and rewards | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 81 of 98, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Udemy Business across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Udemy Business across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 5 | 0 | 6 |
| GPT-5.4 mini | 3 | 0 | 1 | 0 | 4 |
| Gemini 3.5 Flash | 1 | 3 | 1 | 2 | 7 |
| Perplexity Sonar | 0 | 4 | 2 | 2 | 8 |
| Grok 4.1 Fast | 2 | 2 | 2 | 3 | 9 |
| Mistral Small | 2 | 2 | 2 | 2 | 8 |
| DeepSeek V4 Flash | 3 | 1 | 2 | 4 | 10 |
| Llama 4 Maverick | 1 | 1 | 2 | 1 | 5 |
| Qwen 3.7 Flash | 0 | 3 | 2 | 4 | 9 |
| Kimi K2 | 3 | 2 | 2 | 2 | 9 |
| GLM 4.7 FlashX | 1 | 3 | 0 | 3 | 7 |
| MiniMax M2.5 | 2 | 1 | 3 | 1 | 7 |
| GPT-6 Luna | 2 | 2 | 1 | 0 | 5 |
| Muse Glimmer 30B | 0 | 3 | 0 | 4 | 7 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct42 labels23
Paraphrase34 labels14
Comparative65 labels6not counted in share
Budget-constrained36 labels13
Scale-constrained18 labels2
Negative51 labels1not counted in share
First choiceAlternativeMentionNegative246 labels in all, every segment counted; 52 of the 59 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“For most mid-market B2B companies, Udemy Business is the top choice due to its flexibility, extensive content library, and ease of use.” Mistral Small · Online course libraries · direct prompt · first choice
“Recommendation: Start with Udemy Business for most mid-market B2B companies—its huge, affordable library drives high engagement/ROI” Grok 4.1 Fast · Online course libraries · direct prompt · first choice
“The Safe Default: Udemy Business ... If you forced me to pick one ... Udemy Business for the all-company base layer” Kimi K2 · Online course libraries · paraphrase prompt · first choice
“Udemy Business at ~$360/user/year offers the best combination of course depth, simplicity, and predictable flat pricing.” DeepSeek V4 Flash · Online course libraries · budget prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“"Open Marketplaces (High Caution Required) ... Examples: Udemy, Skillshare. ... there is no filter between experts and novices"” Muse Glimmer 30B · Online course libraries · negative prompt · hard negative
“Udemy often criticized for uneven course vetting and frequent deep discounts that devalue content.” Grok 4.1 Fast · Learning experience plat · negative prompt · hard negative
“Udemy is flagged as less ideal because you do not control the experience” Perplexity Sonar · Learning experience plat · negative prompt · hard negative
“1.6 stars on Trustpilot - Technical glitches and freezing” GLM 4.7 FlashX · Learning experience plat · negative prompt · hard negative
Named alongside
The products named in the same answers as Udemy Business, over the 242 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Udemy Business was named but was not.ShowHide
Named alongside
The products named in the same answers as Udemy Business, over the 242 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Udemy Business was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Udemy Business. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 226 of the 242 answers that named Udemy Business and are not a share of its labels.
Domains cited
hr-ai-index.com91
goskills.com88
g2.com86
learnworlds.com69
linkedin.com67
goodhabitz.com52
learn.g2.com49
business.linkedin.com43
checkthat.ai43
talentlms.com43
631 of the 631 domain citations in answers naming Udemy Business came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where Udemy Business stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where Udemy Business stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimatesPosition for “course libraries”
–
not in the top ten
Position for “online course library for employees”
–
not in the top ten
- Searches for its name, Google
- 8,100 a month (“udemy business”)
- AI search demand for its name, est.
- 71 a month
- Organic visits to its site
- about 1,600,745 a month
- Searches its site ranks for
- 251,132 · 7,776 in the top three
- Sites linking to it
- 140,810
- Paid Google search
- 3 searches its ads show for, about 72 clicks and $94 a month (estimate)
In answers
This editionShare of first choices
48%
rank 1 of 95 in online course libraries
First choices
52
across its categories
- Named in
- 242 answers
- Its own site cited
- in 226 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on udemy.com
1,765
subdomains included
Content
1,751
counted in the table below
Documentation
0
Product · Integration
0 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 1,588 | undated | |||
| Comparison | 94 | undated | |||
| Glossary or explainer | 59 | undated | |||
| Report or ebook | 4 | undated | |||
| Case study | 2 | undated | |||
| Webinar or virtual event | 2 | undated | |||
| Template or tool | 1 | undated | |||
| Podcast or video | 1 | undated |
How it is countedHide how it is counted
Every page udemy.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Udemy Business
What the judge wrote, as written, with how often. The vendor table decides that these count as Udemy Business; a claim can dispute any of them.
Udemy 38Udemy for Business 11Udemy / Udemy Business 2Udemy Business Team 2Udemy (and Udemy Business) 1Udemy Business (Team Plan) 1Udemy Business / Udemy 1Udemy Business Enterprise 1Udemy Business Team Plan 1Udemy Business/Udemy courses 1
Follow Udemy Business
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Udemy Business is its own company.ShowHide
The company
Udemy Business is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- Top companies choose Udemy Business to build in-demand career skills.
- For
- companies
- Certifications
- ISO/IEC 27001:2022SOC 2 Type 2SOXVPATSOC 2
- Customers named
- EricssonArmAnalog DevicesGlassdoorGenpactTata Consultancy ServicesAflacFender
- Not stated on the pages read
- Price, starting price, free plan or trial, integrations, hosting
What Udemy Business's own pages state, read September 28, 2026: udemy.com, trust.udemy.com. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Udemy Business's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Udemy Business, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Udemy Business by email, built from the raw record of the edition. It shows:
- where Udemy Business is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Udemy Business, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where Udemy Business is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
Wins only: a badge exists where Udemy Business is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHideAI models recommend Udemy Business first in Online course libraries this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Wide · 320 × 104 Website, beside other badges
Square · 240 × 240 LinkedIn, slides
Compact · 200 × 56 Email signature, footer
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.