Every category where a model named EchoSpan for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
360 feedback	Performance and talent management	0%	19 of 73	23%	13	accepted challenger	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, EchoSpan held within the floor in its one category: no change cleared 13 points.

Best category · 360 feedback · by segment

Small business▼−2Since September 2026: 2% → 0%, −2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

0%from 2% in September 2026

Inside the floor by 11 pointsRank 9 → 18 of 60

Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 13 pointsRank 18 of 69, unchanged

Enterprise=heldSince September 2026: 2% → 2%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

2%from 2% in September 2026

Inside the floor by 13 pointsRank 10 → 9 of 59

All categories · Mid-market

Category	September 2026	Now	Change	Reading	Rank
360 feedback	0%	0%	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 18 → 19 of 73

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated EchoSpan across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	0	0
Perplexity Sonar	1	0	0	1
Grok 4.1 Fast	1	0	1	2
Mistral Small	0	1	1	2
DeepSeek V4 Flash	1	1	0	2
Llama 4 Maverick	0	2	0	2
Qwen 3.7 Flash	0	0	0	0
Kimi K2	1	0	0	1
GLM 4.7 FlashX	1	1	0	2
MiniMax M2.5	0	0	0	0
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	0	1	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct4 labelsNone

Paraphrase6 labelsNone

Comparative12 labelsNone

Budget-constrained3 labels1

Scale-constrained4 labelsNone

Negative7 labelsNone

First choiceAlternativeMentionNegative36 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“if you want a more dedicated standalone 360 tool, EchoSpan Flexible 360 is a strong option” Perplexity Sonar · 360 feedback · direct prompt · alternative

“Best for: Deeply customizable, standalone 360 assessments” Kimi K2 · 360 feedback · comparative prompt · alternative

“Deep 360-only specialization; validated competency libraries” DeepSeek V4 Flash · 360 feedback · comparative prompt · alternative

“Specialized 360 tool with strong reporting” GLM 4.7 FlashX · 360 feedback · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“For EchoSpan Flexible 360, reviewers note practical limits: "You can't edit questions once a review cycle is live."” Muse Glimmer 30B · 360 feedback · negative prompt · soft negative

“the main critiques include the absence of live chat support... and limited customization options” Mistral Small · 360 feedback · negative prompt · soft negative

“Noted for steep admin learning curves, complex setup, overwhelming notifications” Grok 4.1 Fast · 360 feedback · negative prompt · soft negative

Named alongside

The products named in the same answers as EchoSpan, over the 36 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and EchoSpan was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Lattice26 of 362Not among the top eight

Spidergap23 of 362Not among the top eight

Culture Amp22 of 366Not among the top eight

Leapsome18 of 362Not among the top eight

Effy AI16 of 364Not among the top eight

Small Improvements15 of 364Not among the top eight

Primalogik13 of 360Not among the top eight

FeedbackPulse12 of 362Not among the top eight

15Five12 of 360Not among the top eight

PerformYard12 of 360Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named EchoSpan. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 36 of the 36 answers that named EchoSpan and are not a share of its labels.

Domains cited

betterworks.com30

workhuman.com29

feedbackpulse.com27

teamflect.com22

firsthr.app18

guideflow.com16

nanoglobals.com15

charliehr.com14

effy.ai14

sprad.io14

199 of the 199 domain citations in answers naming EchoSpan came from somebody else's page.

Pages cited

betterworks.com/magazine/best-360-degree-feedback-tools29

workhuman.com/blog/best-360-degree-feedback-software-tools27

teamflect.com/blog/hr-tech/best-360-feedback-tools22

feedbackpulse.com/resources/best-360-review-software19

firsthr.app/compare/performance/360-feedback-software18

feedbackpulse.com/resources/360-feedback-tools16

nanoglobals.com/recommended/360-degree-feedback-tools15

charliehr.com/performance-management/360-feedback-tools14

Pages are listed as the models cited them.

Search and answers

echospan.com is not in Google's top ten for any of the category's searches. In the answers, EchoSpan takes 0% of first choices and Lattice takes 34%.

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In search

Google, US estimates

Position for “360 feedback tools”

–

not in the top ten

Position for “360-degree feedback tool”

–

not in the top ten

Searches for its name, Google: 140 a month (“echospan”)
AI search demand for its name, est.: 0 a month
Organic visits to its site: about 104 a month
Searches its site ranks for: 100 · 6 in the top three
Sites linking to it: 363
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on Google

None found in Google's ad transparency records for the US

In answers

This edition

Share of first choices

rank 19 of 73 in 360 feedback

Segment leader

34%

Lattice

First choices: 1 across its categories
Named in: 36 answers
Its own site cited: in 36 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on echospan.com

402

subdomains included

Content

124

counted in the table below

Documentation

Product · Integration

0 · 0

Kind	Pages	Last 90 days	Categories named
Blog	112	undated	360 feedback, Performance management
Case study	3	undated
Webinar or virtual event	3	undated
Glossary or explainer	3	undated
Comparison	2	undated	360 feedback
News or press	1	undated

How it is countedHide how it is counted

Every page echospan.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as EchoSpan

What the judge wrote, as written, with how often. The vendor table decides that these count as EchoSpan; a claim can dispute any of them.

EchoSpan Flexible 360 2Echospan 1

Follow EchoSpan

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

EchoSpan is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: The Employee Feedback Company
echospan.com
For: companies, HR teams, and consultants
echospan.com
Price stated: Companywide Edition; Flexible Pay-Per-Review echospan.com
Free plan or trial: 14-day Free Trial echospan.com
Certifications: GDPR compliantWCAG compliant
Not stated on the pages read: Starting price, integrations, hosting, customers

What EchoSpan's own pages state, read September 28, 2026: echospan.com. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when EchoSpan's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as EchoSpan, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for EchoSpan by email, built from the raw record of the edition. It shows:

where EchoSpan is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name EchoSpan, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.