Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 11 pointsRank 12 → 8 of 47
QuickBooks · 1 category · Named, not rankedQuickBooks Workforce
12Judge labels
1First choices
2Negative labels
9 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. QuickBooks Workforce was named 3 times in Payroll software, where Rippling led with 20%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business8 of 50
2%8 labels
under the label threshold
Mid-market23 of 58
0%3 labels
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In payroll software · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named QuickBooks Workforce for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Payroll software | Core HR and payroll | 0% | 23 of 58 | 0% | 3 | under 10 labels · led by Rippling at 20% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, QuickBooks Workforce held within the floor in its one category: no change cleared 13 points.
Best category · Payroll software · by segment
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 29 → 21 of 55
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Payroll software | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 29 → 23 of 58 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated QuickBooks Workforce across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated QuickBooks Workforce across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 2 | 0 | 0 | 2 |
| MiniMax M2.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labels1
Paraphrase1 labelNone
Comparative3 labels1not counted in share
Budget-constrained0 labelsNone
Scale-constrained1 labelNone
Negative2 labelsNone
First choiceAlternativeMentionNegative12 labels in all, every segment counted; 1 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Best For: Businesses already using QuickBooks accounting” MiniMax M2.5 · Payroll software · comparative prompt · alternative
“Heavily reliant on QuickBooks: QuickBooks Workforce.” GLM 4.7 FlashX · Payroll software · comparative prompt · alternative
“For B2B accounting integration: QuickBooks Workforce” GLM 4.7 FlashX · Payroll software · paraphrase prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as QuickBooks Workforce, over the 12 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and QuickBooks Workforce was named but was not.ShowHide
Named alongside
The products named in the same answers as QuickBooks Workforce, over the 12 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and QuickBooks Workforce was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named QuickBooks Workforce. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 12 of the 12 answers that named QuickBooks Workforce and are not a share of its labels.
Domains cited
gusto.com7
onpay.com6
rippling.com6
techrepublic.com6
cnbc.com5
forbes.com5
smallbiztrends.com5
workforce.com5
adp.com4
capterra.com4
Fifty-three of the fifty-three domain citations in answers naming QuickBooks Workforce came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
intuit.com ranks 5 on Google for the category's searches. In the answers, QuickBooks Workforce takes 0% of first choices and Rippling takes 20%.ShowHide
Search and answers
intuit.com ranks 5 on Google for the category's searches. In the answers, QuickBooks Workforce takes 0% of first choices and Rippling takes 20%.
ShowHideIn search
Google, US estimatesPosition for “payroll software”
–
not in the top ten
Position for “payroll platforms”
–
not in the top ten
- Searches for its name, Google
- 18,100 a month (“quickbooks workforce”)
- AI search demand for its name, est.
- 392 a month
- Organic visits to its site
- about 17,049,232 a month
- Searches its site ranks for
- 479,214 · 84,811 in the top three
- Sites linking to it
- 215,423
- Paid Google search
- 38 searches its ads show for, about 1,327 clicks and $37,178 a month (estimate)
In answers
This editionShare of first choices
0%
rank 23 of 58 in payroll software
Segment leader
20%
Rippling
- First choices
- 1 across its categories
- Named in
- 12 answers
- Its own site cited
- in 12 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on intuit.com
6,617
subdomains included
Content
3,701
counted in the table below
Documentation
18
Product · Integration
21 · 41
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 2,022 | 12 | 2026-09-18 | Learning management syst, Employee onboarding | |
| News or press | 1,260 | 1 | 2026-07-28 | ||
| Conference or event | 141 | 1 | 2026-09-03 | ||
| Glossary or explainer | 121 | 0 | 2025-07-31 | Performance management | |
| Comparison | 50 | 0 | 2025-12-17 | ||
| Case study | 39 | 0 | 2022-08-11 | ||
| Webinar or virtual event | 24 | 0 | 2025-09-15 | ||
| Report or ebook | 21 | 1 | 2026-07-29 | ||
| Template or tool | 21 | 0 | 2022-03-29 | ||
| Podcast or video | 2 | undated |
Most recent
- 2026-09-18Blog ai wont replace salespeople blog
- 2026-09-15Traits top sellers blog
- 2026-09-15Intuit for education student career readiness blog
- 2026-09-14Investing in people growing economic impact blog
- 2026-09-03Intuit cfo sandeep aujla to present at the goldman sachs communacopia technology conference conference or event
- 2026-09-02Best programming language for software engineering blog
How it is countedHide how it is counted
Every page intuit.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow QuickBooks Workforce
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
QuickBooks is the company behind QuickBooks Workforce.ShowHide
The company
QuickBooks is the company behind QuickBooks Workforce.
ShowHideOn record
Company records- Also from QuickBooks
- QuickBooks Online, QuickBooks Online Payroll, QuickBooks Payroll, QuickBooks Time
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when QuickBooks Workforce's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as QuickBooks Workforce, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for QuickBooks Workforce by email, built from the raw record of the edition. It shows:
- where QuickBooks Workforce is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name QuickBooks Workforce, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.