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HR AI Index
Index › Products › HeyTaco · October 2026 Edition
1 category · Named, not ranked

HeyTaco

13Judge labels
1First choices
0Negative labels
8 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Standing
2 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. HeyTaco was named 2 times in Recognition and rewards, where Bonusly led with 29%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In recognition and rewards · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named HeyTaco for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Recognition and rewardsOnboarding and employee experience0%34 of 980%2under 10 labels · led by Bonusly at 29%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, HeyTaco held within the floor in its one category: no change cleared 13 points.

Best category · Recognition and rewards · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 11 → 14 of 50
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 32 → 30 of 87
EnterprisenewNew since September 2026: not ranked then, 2% now.
2%from 0% in September 2026
Inside the floor by 11 pointsRank 8 of 46, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Recognition and rewards0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.Within noiseRank 32 → 34 of 98

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated HeyTaco across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00101
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00101
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase0 labelsNone
Comparative2 labelsNone
Budget-constrained6 labels1
Scale-constrained3 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative13 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as HeyTaco, over the 13 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and HeyTaco was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Bonusly13 of 134Not among the top eight
Matter10 of 136Not among the top eight
Nectar8 of 130Not among the top eight
Assembly6 of 130Not among the top eight
Awardco5 of 130Not among the top eight
Guusto4 of 130Not among the top eight
Motivosity4 of 130Not among the top eight
Achievers3 of 130Not among the top eight
Kudos3 of 130Not among the top eight
Workhuman3 of 130Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named HeyTaco. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 13 of the 13 answers that named HeyTaco and are not a share of its labels.

Domains cited

peoplemanagingpeople.com10
matterapp.com9
bonusly.com7
engagedly.com7
firsthr.app7
workhuman.com7
g2.com6
thrivesparrow.com6
selectsoftwarereviews.com5
tremendous.com5

Sixty-nine of the sixty-nine domain citations in answers naming HeyTaco came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

heytaco.com is not in Google's top ten for any of the category's searches. In the answers, HeyTaco takes 0% of first choices and Bonusly takes 29%.
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In search

Google, US estimates
Position for “recognition platforms”
–
not in the top ten
Position for “employee recognition platform”
–
not in the top ten
Searches for its name, Google
590 a month (“heytaco”)
AI search demand for its name, est.
26 a month
Organic visits to its site
about 19,686 a month
Searches its site ranks for
3,734 · 91 in the top three
Sites linking to it
958
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US

In answers

This edition
Share of first choices
0%
rank 34 of 98 in recognition and rewards
Segment leader
29%
Bonusly
First choices
1 across its categories
Named in
13 answers
Its own site cited
in 13 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on heytaco.com
494
subdomains included
Content
277
counted in the table below
Documentation
8
Product · Integration
61 · 2
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog198182026-09-28Employee onboarding, Recognition and rewards
Comparison3372026-09-08
Case study1812026-07-07
Template or tool1132026-08-24Employee onboarding
Webinar or virtual event702026-04-02
Podcast or video652026-09-08
Glossary or explainer302025-09-19
Report or ebook102025-04-01
How it is countedHide how it is counted

Every page heytaco.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow HeyTaco

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

HeyTaco is its own company.
ShowHide

In its own words

Stated by the vendor, not checked
Positioning
Employee Recognition Software for Slack & Microsoft Teams
For
Remote and hybrid teams, startups and mid-size companies with 5-500+ employees, and teams already using Slack or Microsoft Teams
Price stated
$3-$5 per user per month heytaco.com
Starting price
$3 per user/month heytaco.com
Free plan or trial
30-day free trial with no credit card required heytaco.com
Integrations claimed
2 heytaco.com
Certifications
SOC 2 Type IISOC 2 Type II compliance certificationISO 27001SOC 1 and SOC 2/SSAE 16/ISAE 3402 (Previously SAS 70 Type II)PCI Level 1FISMA ModerateSarbanes-Oxley (SOX)SOC 2 Type II compliance certification badge
Customers named
DeputyOutbound Sales Pro & ParakeetHaze Shift#paidImmunefiAcadiaDerrevere Stevens Black & CozadBSC Analytics
Not stated on the pages read
Hosting

What HeyTaco's own pages state, read October 5, 2026: heytaco.com, heytaco.com/pricing, heytaco.com/security, heytaco.com/features/api, heytaco.com/customer-stories. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when HeyTaco's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as HeyTaco, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for HeyTaco by email, built from the raw record of the edition. It shows:

  • where HeyTaco is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name HeyTaco, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at heytaco.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.