Every category where a model named SmartDraw for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Org charts and org design	Workforce planning and analytics	2%	16 of 95	46%	24	criticized challenger	▲+2Since September 2026: 0% → 2%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, SmartDraw held within the floor in its one category: no change cleared 13 points.

Best category · Org charts · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 13 pointsRank 60 → 21 of 69

Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

2%from 0% in September 2026

Inside the floor by 11 pointsRank 20 → 15 of 90

Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 13 pointsRank 78 → 80 of 80

All categories · Mid-market

Category	September 2026	Now	Change	Reading	Rank
Org charts	0%	2%	▲+2Since September 2026: 0% → 2%, +2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 20 → 16 of 95

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated SmartDraw across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	1	1	2
GPT-5.4 mini	0	0	1	0	1
Gemini 3.5 Flash	0	0	0	0	0
Perplexity Sonar	0	0	0	2	2
Grok 4.1 Fast	0	0	1	1	2
Mistral Small	0	0	1	1	2
DeepSeek V4 Flash	0	0	0	2	2
Llama 4 Maverick	1	0	3	0	4
Qwen 3.7 Flash	0	1	0	0	1
Kimi K2	0	1	0	1	2
GLM 4.7 FlashX	0	1	0	1	2
MiniMax M2.5	0	0	1	1	2
GPT-6 Luna	0	0	0	0	0
Muse Glimmer 30B	0	1	0	1	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct4 labelsNone

Paraphrase3 labelsNone

Comparative17 labelsNone

Budget-constrained9 labels1

Scale-constrained3 labelsNone

Negative20 labelsNone

First choiceAlternativeMentionNegative56 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“likely to be one that offers a free or low-cost plan, such as SmartDraw or Microsoft Visio” Llama 4 Maverick · Org charts · budget prompt · first choice

“They lack the deep HRIS sync of modern competitors but are reliable for basic needs.” Qwen 3.7 Flash · Org charts · comparative prompt · alternative

“Quick consistent output without deep sync: SmartDraw” Muse Glimmer 30B · Org charts · comparative prompt · alternative

“For auto\u2011generated charts from data: SmartDraw.” GLM 4.7 FlashX · Org charts · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Static diagramming tools such as Lucidchart, Miro, Creately, SmartDraw, Visio, PowerPoint, Excel, and Word” Perplexity Sonar · Org charts · negative prompt · hard negative

“consider avoiding general-purpose diagramming tools like Lucidchart, Visio, SmartDraw, Miro, and Creately” Mistral Small · Org charts · negative prompt · soft negative

“importing your company's sensitive data into an LLM could create privacy concerns and violate your company” Muse Glimmer 30B · Org charts · negative prompt · soft negative

“Limited shape options compared to competitors ... Weak HRIS/directory synchronization” MiniMax M2.5 · Org charts · negative prompt · soft negative

Named alongside

The products named in the same answers as SmartDraw, over the 56 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and SmartDraw was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Lucidchart52 of 568Not among the top eight

Microsoft Visio39 of 561Not among the top eight

ChartHop37 of 569Not among the top eight

Organimi32 of 5610Not among the top eight

Creately32 of 562Not among the top eight

Pingboard32 of 562Not among the top eight

Miro27 of 560Not among the top eight

OrgChart22 of 563Not among the top eight

Ingentis org.manager16 of 564Not among the top eight

draw.io13 of 563Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named SmartDraw. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 54 of the 56 answers that named SmartDraw and are not a share of its labels.

Domains cited

forbes.com33

firsthr.app32

worldmetrics.org26

onedirectory.com24

venngage.com23

gitnux.org21

theorgchart.com21

g2.com19

peerdom.com18

teamohana.com18

235 of the 235 domain citations in answers naming SmartDraw came from somebody else's page.

Pages cited

forbes.com/advisor/business/software/best-org-chart-software33

firsthr.app/compare/general/org-chart-software32

onedirectory.com/blog/best-org-chart-software23

venngage.com/blog/best-org-chart-software22

peerdom.com/blog/best-org-chart-software18

teamohana.com/blog/org-chart-software18

learn.g2.com/best-org-chart-software17

muchskills.com/best-org-chart-review16

Pages are listed as the models cited them.

Search and answers

smartdraw.com ranks 4 on Google for the category's searches. In the answers, SmartDraw takes 2% of first choices and ChartHop takes 30%.

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In search

Google, US estimates

Position for “org chart tools”

–

not in the top ten

Position for “org chart software”

Searches for its name, Google: 27,100 a month (“smartdraw”)
AI search demand for its name, est.: 301 a month
Organic visits to its site: about 707,379 a month
Searches its site ranks for: 33,432 · 5,123 in the top three
Sites linking to it: 20,228
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

120+ ads · 112 text, 4 image, 4 video · 120 shown in the last 30 days

First shown October 2021, as SmartDraw Software, LLC, verified. Ads started 2025-10 to 2026-09: 7 in the year, 113 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 16 of 95 in org charts

Segment leader

30%

ChartHop

First choices: 1 across its categories
Named in: 56 answers
Its own site cited: in 54 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on smartdraw.com

3,502

subdomains included

Content

206

counted in the table below

Documentation

455

Product · Integration

1 · 14

Kind	Pages	Last 90 days	Latest
Template or tool	159	undated
Comparison	24	1	2026-07-06
Conference or event	17	undated
Glossary or explainer	3	undated
Case study	2	undated
News or press	1	undated

Most recent

2026-07-06Smartdraw vs edraw comparison
2026-06-19Smartdraw vs cedreo comparison
2026-06-08Smartdraw vs floorplan creator comparison
2026-06-05Smartdraw vs sketchup comparison
2026-06-04Smartdraw vs arcsite comparison
2026-05-28Smartdraw vs scenepd comparison

How it is countedHide how it is counted

Every page smartdraw.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow SmartDraw

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

SmartDraw is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Data-Driven Diagramming and Collaboration
smartdraw.com
For: teams
trust.smartdraw.com
Price stated: License everyone starting at $99/user per year! smartdraw.com/features/why-smartdraw.htm
Starting price: 99 smartdraw.com/features/why-smartdraw.htm
Certifications: SOC 2 Type IIPCISOC 2 Type ICCPACSACASAEU-US DPFSOC 2 Type 2
Customers named: Loudoun County Fire and RescueArete ConstructionPhiladelphia Police DepartmentHoward County Department of Fire Rescue ServicesSouth Montgomery County Fire DepartmentNational Business FurnitureRadisysDizzion
Not stated on the pages read: Free plan or trial, integrations, hosting

What SmartDraw's own pages state, read September 28, 2026: smartdraw.com, trust.smartdraw.com, smartdraw.com/features/why-smartdraw.htm, smartdraw.com/integrations. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when SmartDraw's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as SmartDraw, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for SmartDraw by email, built from the raw record of the edition. It shows:

where SmartDraw is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name SmartDraw, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.