Every category where a model named Insightful for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Employee monitoring	Workforce planning and analytics	16%	2 of 75	2%	41	accepted challenger
Time and attendance	Core HR and payroll	0%	61 of 86	0%	1	under 10 labels · led by Clockify at 12%	goneNot named this edition; 0% in September 2026.

Movement

This is the first edition on this tier, so no move can be computed for Insightful yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Insightful across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	2	1	0	3
GPT-5.4 mini	1	0	1	0	2
Gemini 3.5 Flash	0	3	0	0	3
Perplexity Sonar	1	1	1	0	3
Grok 4.1 Fast	2	2	0	1	5
Mistral Small	0	3	0	0	3
DeepSeek V4 Flash	0	2	1	0	3
Llama 4 Maverick	0	1	1	0	2
Qwen 3.7 Flash	1	0	2	0	3
Kimi K2	1	1	0	0	2
GLM 4.7 FlashX	2	2	0	0	4
MiniMax M2.5	1	1	1	0	3
GPT-6 Luna	0	2	0	0	2
Muse Glimmer 30B	0	3	1	0	4

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct23 labels3

Paraphrase27 labels8

Comparative31 labels3not counted in share

Budget-constrained16 labels4

Scale-constrained5 labelsNone

Negative5 labels1not counted in share

First choiceAlternativeMentionNegative107 labels in all, every segment counted; 15 of the 19 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For most mid-sized B2B firms, I'd start with Insightful because it appears better aligned with operational productivity management” GPT-5.4 mini · Employee monitoring · paraphrase prompt · first choice

“### 1. Insightful — Productivity & Workforce Analytics Best for: Remote/hybrid teams needing actionable productivity insights” GLM 4.7 FlashX · Employee monitoring · comparative prompt · first choice

“Insightful (insightful.io) - Offers comprehensive workforce analytics with API access and detailed productivity metrics” MiniMax M2.5 · Employee monitoring · paraphrase prompt · first choice

“I'd recommend Insightful (formerly Workpuls) as a strong starting point for workforce productivity analytics software.” Grok 4.1 Fast · Employee monitoring · paraphrase prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Others like Insightful (from $10/seat)... have caps or shift to paid quickly.” Grok 4.1 Fast · Employee monitoring · budget prompt · soft negative

Named alongside

The products named in the same answers as Insightful, over the 107 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Insightful was named but was not.

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ProductSame answerTook the first choice insteadHead to head

ActivTrak86 of 10721Compare →

Teramind74 of 10719Compare →

Hubstaff63 of 10713Compare →

Time Doctor44 of 1075Compare →

DeskTime24 of 1070Compare →

Veriato17 of 1073Not among the top eight

CurrentWare17 of 1071Not among the top eight

Monitask13 of 1072Not among the top eight

Apploye12 of 1075Compare →

WorkTime12 of 1071Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Insightful. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 106 of the 107 answers that named Insightful and are not a share of its labels.

Domains cited

insightful.ioYour site77

currentware.com64

peoplemanagingpeople.com49

forbes.com44

hubstaff.com40

learn.g2.com39

teramind.co38

employee-monitoring.net32

business.com30

softwarefinder.com29

365 of the 442 domain citations in answers naming Insightful came from somebody else's page.

Pages cited

forbes.com/advisor/business/software/best-employee-monitoring-software42

currentware.com/blog/best-employee-monitoring-software41

learn.g2.com/best-employee-monitoring-software31

peoplemanagingpeople.com/tools/best-employee-monitoring-software29

business.com/categories/employee-monitoring-software26

softwarefinder.com/resources/best-employee-monitoring-software26

insightful.io/blog/employee-activity-monitoring-tools-compared25

insightful.io/blog/top-10-employee-monitoring-software23

Pages are listed as the models cited them.

Search and answers

insightful.io ranks 6 on Google for the category's searches. In the answers, Insightful takes 16% of first choices and ActivTrak takes 33%.

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In search

Google, US estimates

Position for “employee monitoring tool”

–

not in the top ten

Position for “employee monitoring tools”

Searches for its name, Google: 135,000 a month (“insightful”)
AI search demand for its name, est.: 31,732 a month
Organic visits to its site: about 51,763 a month
Searches its site ranks for: 4,095 · 196 in the top three
Sites linking to it: 5,323
Paid Google search: 1 searches its ads show for, about 3 clicks and $34 a month (estimate)

Ads on GoogleDetailLess

104 ads · 74 text, 29 image, 1 video · 37 shown in the last 30 days

First shown April 2024, as Insightful.io Inc, verified. Ads started 2025-11 to 2026-10: 84 in the year, 20 before. 1 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

16%

rank 2 of 75 in employee monitoring

Segment leader

33%

ActivTrak

First choices: 15 across its categories
Named in: 107 answers
Its own site cited: in 106 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on insightful.io

7,296

subdomains included

Content

2,807

counted in the table below

Documentation

354

Product · Integration

26 · 160

Kind	Pages	Last 90 days	Latest	Categories named
Blog	2,538	175	2026-09-29	Performance management, Time and attendance
Comparison	127	11	2026-09-20	Performance management
Case study	72	undated
Glossary or explainer	26	8	2026-09-29
Webinar or virtual event	22	1	2026-08-21
Template or tool	12	2	2026-08-27
Report or ebook	6	undated
Podcast or video	4	0	2025-12-24

Most recent

2026-09-29Disengaged employees blog
2026-09-29It cost optimization banking blog
2026-09-29Process documentation blog
2026-09-29What is workload analysis glossary or explainer
2026-09-28What is workload analysis glossary or explainer
2026-09-27Employee computer monitoring software blog

How it is countedHide how it is counted

Every page insightful.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Insightful

What the judge wrote, as written, with how often. The vendor table decides that these count as Insightful; a claim can dispute any of them.

Insightful (formerly Workpuls) 6Insightful (formerly RescueTime) 1

Follow Insightful

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Insightful is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Work intelligence for bottom-line impact
insightful.io
For: COOs and CFOs; COOs and CIOs; COOs, CIOs and CFOs; HR Teams; CIO & IT; Employees
insightful.io
Price stated: per seat per month, billed annually insightful.io
Starting price: 8 insightful.io
Free plan or trial: 7-day free trial, no credit card required insightful.io
Integrations claimed: 50 insightful.io
Certifications: Backed by the Gold Standard in SecuritySOC 2ISO 27001HIPAACSAGDPRCCPASOC 1/2/3 compliance
Hosting: USEUSA (Saudi Arabia)
Customers named: MercorSupportZebraFarmers InsuranceCaduceus HealthLean Solutions GroupPeach PaymentsLuckwell Business SolutionsOutstaffer

What Insightful's own pages state, read October 5, 2026: insightful.io, insightful.io, insightful.io/pricing, insightful.io/security, insightful.io/solutions/retail. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Insightful's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Insightful, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Insightful by email, built from the raw record of the edition. It shows:

where Insightful is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Insightful, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where Insightful is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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Insightful is among the products AI models recommend first in Employee monitoring this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://hr-ai-index.com/planning/employee-monitoring/"><img src="https://hr-ai-index.com/badges/2026-10/insightful--employee-monitoring-wide.svg" alt="Among AI models' top three in Employee monitoring, October 2026 Edition, HR AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Employee monitoring standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://hr-ai-index.com/planning/employee-monitoring/"><img src="https://hr-ai-index.com/badges/2026-10/insightful--employee-monitoring-square.svg" alt="Among AI models' top three in Employee monitoring, October 2026 Edition, HR AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Employee monitoring standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://hr-ai-index.com/planning/employee-monitoring/"><img src="https://hr-ai-index.com/badges/2026-10/insightful--employee-monitoring-compact.svg" alt="Among AI models' top three in Employee monitoring, October 2026 Edition, HR AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Employee monitoring standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.