Small business▼−2Since September 2026: 37% → 34%, −2 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
34%from 37% in September 2026
Inside the floor by 11 pointsRank 1 of 66, unchanged
2 categories · RankedCompt
129Judge labels
51First choices
3Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Best standing
40% in Flexible benefits for mid-market buyers
Rank 1 of 90 in the mid-market standingendorsed leader
8 of 14 models made it the first choice on the direct prompt; 2% of its 41 labels there were negative.
What the models named instead of Compt →By buyer segmentStrongest at mid-market.
Small business1 of 74
37%44 labels
endorsed leader
Mid-market1 of 90
40%41 labels
endorsed leader
Enterprise2 of 90
21%37 labels
accepted challenger
In flexible benefits · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Compt for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Flexible benefits and lifestyle spending accounts | Compensation and total rewards | 40% | 1 of 90 | 2% | 41 | endorsed leader | ▲+5Since September 2026: 30% → 35%, +5 points. Inside the 13-point floor: within noise. Read over the models both editions asked. |
| Financial wellness platforms | Compensation and total rewards | 0% | 48 of 117 | 0% | 1 | under 10 labels · led by LearnLux at 24% |
Movement
Since September 2026, Compt held within the floor in all two categories: no change cleared 13 points.
Best category · Flexible benefits · by segment
Mid-market▲+5Since September 2026: 30% → 35%, +5 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
35%from 30% in September 2026
Inside the floor by 8 pointsRank 1 of 80, unchanged
Enterprise▼−18Since September 2026: 38% → 20%, −18 points. Past the 13-point floor: movement. Read over the models both editions asked.
20%from 38% in September 2026
Cleared the floor by 5 pointsRank 1 → 2 of 88
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Flexible benefits | 30% | 35% | ▲+5Since September 2026: 30% → 35%, +5 points. Inside the 13-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 1 of 90, unchanged |
| Financial wellness | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 48 of 117, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Compt across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Compt across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-5.4 mini | 0 | 1 | 0 | 1 | 2 |
| Gemini 3.5 Flash | 4 | 0 | 1 | 0 | 5 |
| Perplexity Sonar | 1 | 1 | 0 | 0 | 2 |
| Grok 4.1 Fast | 2 | 1 | 0 | 0 | 3 |
| Mistral Small | 0 | 1 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 3 | 0 | 1 | 0 | 4 |
| Llama 4 Maverick | 1 | 0 | 0 | 0 | 1 |
| Qwen 3.7 Flash | 1 | 1 | 1 | 0 | 3 |
| Kimi K2 | 1 | 2 | 1 | 0 | 4 |
| GLM 4.7 FlashX | 1 | 1 | 1 | 0 | 3 |
| MiniMax M2.5 | 2 | 2 | 0 | 0 | 4 |
| GPT-6 Luna | 2 | 0 | 2 | 0 | 4 |
| Muse Glimmer 30B | 3 | 0 | 1 | 0 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct38 labels18
Paraphrase14 labels4
Comparative15 labels6not counted in share
Budget-constrained33 labels19
Scale-constrained23 labels10
Negative6 labels3not counted in share
First choiceAlternativeMentionNegative129 labels in all, every segment counted; 51 of the 60 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Choose Compt if you want to offer flexible lifestyle stipends, want to keep unspent budget in the company's pocket, and need robust tax automation” Gemini 3.5 Flash · Flexible benefits · paraphrase prompt · first choice
“Compt | Payroll-integrated, tax-compliant reimbursement at mid/large companies | Strong reporting, guardrails, payroll integration” DeepSeek V4 Flash · Flexible benefits · scale prompt · first choice
“Compt’s flat annual software fee + pay-only-on-claims model … is the most budget-predictable reimbursement-first option” Muse Glimmer 30B · Flexible benefits · budget prompt · first choice
“Best for reimbursement-first programs: Compt automates stipend and LSA reimbursements with payroll-ready reporting” Muse Glimmer 30B · Flexible benefits · scale prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“it's more of a premium-feeling platform than the cheapest route” GPT-5.4 mini · Flexible benefits · budget prompt · soft negative
Named alongside
The products named in the same answers as Compt, over the 129 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Compt was named but was not.ShowHide
Named alongside
The products named in the same answers as Compt, over the 129 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Compt was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Compt. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 127 of the 129 answers that named Compt and are not a share of its labels.
Domains cited
compt.ioYour site106
joinforma.com104
getbenepass.com92
guideflow.com82
g2.com76
us.fitgap.com50
myshortlister.com37
espresa.com33
dupple.com29
wellable.co25
528 of the 634 domain citations in answers naming Compt came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where Compt stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where Compt stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimatesPosition for “flexible benefits platforms”
–
not in the top ten
Position for “lifestyle spending account platform”
–
not in the top ten
- Searches for its name, Google
- 3,600 a month (“compt”)
- AI search demand for its name, est.
- 1,693 a month
- Organic visits to its site
- about 16,841 a month
- Searches its site ranks for
- 4,371 · 210 in the top three
- Sites linking to it
- 2,113
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
40%
rank 1 of 90 in flexible benefits
First choices
51
across its categories
- Named in
- 129 answers
- Its own site cited
- in 127 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on compt.io
522
subdomains included
Content
452
counted in the table below
Documentation
1
Product · Integration
10 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 343 | 12 | 2026-09-22 | Pay equity, HRIS and HCM platforms | |
| Report or ebook | 41 | 0 | 2025-11-04 | ||
| Podcast or video | 26 | 0 | 2026-03-04 | ||
| Comparison | 14 | 0 | 2026-05-07 | ||
| Template or tool | 11 | 1 | 2026-08-06 | ||
| Case study | 10 | 0 | 2025-12-18 | ||
| Conference or event | 2 | 0 | 2025-01-14 | ||
| Glossary or explainer | 2 | 0 | 2025-02-03 | ||
| News or press | 2 | 0 | 2024-08-08 | ||
| Webinar or virtual event | 1 | undated |
Most recent
- 2026-09-22Lifestyle spending account adoption amy spurling blog
- 2026-09-15How to Create an Employee Stipend Policy (+ Free Policy Builder) blog
- 2026-09-089 Consecutive Quarters as a High Performer: What G2 Reviews Say About Compt's Employee Benefits Software blog
- 2026-09-01Compt product updates september 2026 blog
- 2026-08-26How Compt Pricing Works: The Benefits of Annual Tiers and No Prefunding blog
- 2026-08-192026 employee benefits benchmarks midyear blog
How it is countedHide how it is counted
Every page compt.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Compt
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Compt is its own company.ShowHide
The company
Compt is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- AI-powered platform for stipends & LSAs
- For
- HR teams
- Price stated
- fixed annual pricing based on your team size, starting at $3,000/year for up to 50 employees compt.io
- Starting price
- 3000 compt.io
- Free plan or trial
- Tool: Stipend Policy Builder — Build a structured stipend policy in minutes. Free. compt.io/use-cases
- Certifications
- SOC 2 certified
- Hosting
- all 50 statesevery country
- Customers named
- JellyvisionQuickbaseTEN7CarrotFictivColumnButterflyMX
- Not stated on the pages read
- Integrations
What Compt's own pages state, read September 28, 2026: compt.io, compt.io/use-cases, compt.io/case-studies. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Compt's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Compt, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Compt by email, built from the raw record of the edition. It shows:
- where Compt is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Compt, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where Compt is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
Wins only: a badge exists where Compt is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHideAI models recommend Compt first in Flexible benefits and lifestyle spending accounts this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Wide · 320 × 104 Website, beside other badges
Square · 240 × 240 LinkedIn, slides
Compact · 200 × 56 Email signature, footer
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.