Small businessnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 89 of 118, unchanged
1 category · Named, not rankedIterable
5Judge labels
0First choices
1Negative labels
5 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Iterable was named 1 time in Employee engagement surv, where Culture Amp led with 37%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business99 of 129
0%1 label
under the label threshold
Mid-market37 of 58
0%1 label
under the label threshold
Enterprise23 of 100
0%3 labels
under the label threshold
In employee engagement surv · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Iterable for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Employee engagement surveys | Onboarding and employee experience | 0% | 37 of 58 | 0% | 1 | under 10 labels · led by Culture Amp at 37% |
Movement
Since September 2026, Iterable held within the floor in its one category: no change cleared 13 points.
Best category · Employee engagement surv · by segment
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 13-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 13 → 21 of 96
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Employee engagement surv | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 37 of 58, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Iterable across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Iterable across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative4 labelsNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative1 labelNone
First choiceAlternativeMentionNegative5 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“often considered alongside Braze for sophisticated lifecycle marketing” GPT-6 Luna · Employee engagement surv · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Iterable, over the 5 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Iterable was named but was not.ShowHide
Named alongside
The products named in the same answers as Iterable, over the 5 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Iterable was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Iterable. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 5 of the 5 answers that named Iterable and are not a share of its labels.
Domains cited
braze.com3
bloomreach.com2
gleantap.com2
maestra.io2
zapier.com2
alium.io1
appcues.com1
betterworks.com1
brevo.com1
cio.economictimes.indiatimes.com1
Sixteen of the sixteen domain citations in answers naming Iterable came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
iterable.com is not in Google's top ten for any of the category's searches. In the answers, Iterable takes 0% of first choices and Culture Amp takes 37%.ShowHide
Search and answers
iterable.com is not in Google's top ten for any of the category's searches. In the answers, Iterable takes 0% of first choices and Culture Amp takes 37%.
ShowHideIn search
Google, US estimatesPosition for “engagement platforms”
–
not in the top ten
Position for “employee engagement survey platform”
–
not in the top ten
- Searches for its name, Google
- 9,900 a month (“iterable”)
- AI search demand for its name, est.
- 6,286 a month
- Organic visits to its site
- about 11,545 a month
- Searches its site ranks for
- 1,484 · 150 in the top three
- Sites linking to it
- 4,493
- Paid Google search
- 7 searches its ads show for, about 2,659 clicks and $64,478 a month (estimate)
In answers
This editionShare of first choices
0%
rank 37 of 58 in employee engagement surv
Segment leader
37%
Culture Amp
- First choices
- 0 across its categories
- Named in
- 5 answers
- Its own site cited
- in 5 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on iterable.com
2,562
subdomains included
Content
1,501
counted in the table below
Documentation
548
Product · Integration
35 · 5
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 1,064 | 38 | 2026-09-25 | ||
| Webinar or virtual event | 108 | 5 | 2026-09-22 | ||
| Conference or event | 79 | 0 | 2026-05-06 | ||
| Glossary or explainer | 78 | 2 | 2026-09-11 | ||
| Report or ebook | 73 | 0 | 2026-04-20 | ||
| Case study | 68 | 1 | 2026-07-23 | ||
| Comparison | 25 | 0 | 2026-05-22 | ||
| Template or tool | 3 | 0 | 2026-05-28 | ||
| News or press | 3 | 0 | 2026-06-22 |
Most recent
- 2026-09-25Political email sending how to build a strong foundation blog
- 2026-09-25Tech execs explain how to build an ai native organization blog
- 2026-09-25Ai is making customer loyalty harder to earn blog
- 2026-09-24Click tax rcs blog
- 2026-09-24Journeys live data blog
- 2026-09-24Catalog in segmentation blog
Events in person
Last twelve months
- April 21, 2026 to April 23, 2026Activate Summit 2026Los Angeles · took part
As the event pages on iterable.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page iterable.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Iterable
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Iterable is its own company.ShowHide
The company
Iterable is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- AI customer engagement platform built for how customers behave today, helping brands respond in real time with unified data and optimization.
- For
- marketing teams
- Certifications
- SOC 2 Type 2ISO 27001HIPAAData Privacy FrameworkGlobal Cross-Border Privacy RulesGlobal Privacy Rules for Processors
- Customers named
- The AthleticRedfinStanley Black & DeckerClickUpSuperhumanZwiftBabylistATG Entertainment
- Not stated on the pages read
- Price, starting price, free plan or trial, integrations, hosting
What Iterable's own pages state, read September 28, 2026: iterable.com, trust.iterable.com, iterable.com/product, iterable.com/customers. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Iterable's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Iterable, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Iterable by email, built from the raw record of the edition. It shows:
- where Iterable is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Iterable, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.