Zero of fourteen models named Exec first on the direct prompt; zero named CoachHub. Exec was named by eight of the fourteen models and CoachHub by thirteen and Exec carries 15 labels and CoachHub 40, so the shares are not directly comparable.
Named in one category this edition.
Named in two categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the coaching platforms page.
Across every category in the October 2026 Edition, Exec and CoachHub were named in the same answer thirty-six times, of the 44 answers naming Exec and the 151 naming CoachHub. In those answers CoachHub took the first choice two times and Exec eight.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 | ||||||
| GPT-6 Luna | ||||||
| Muse Glimmer 30B |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.
“Together (starting at $6/user/month) and Exec (starting at $20/user/month) are the most budget-friendly options with strong coaching capabilities” Mistral Small · budget prompt · first choice
“I'd recommend starting with Exec if you want to see immediate results with predictable costs, or Growthspace” GLM 4.7 FlashX · paraphrase prompt · first choice
“two primary platforms depending on your specific organizational goals: Growthspace and Exec.com” Qwen 3.7 Flash · paraphrase prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“CoachHub - Employee concerns include: - Low salaries and pay transparency issues - Leadership concerns and "gaslighting" in business reviews” GLM 4.7 FlashX · negative prompt · hard negative
“Enterprise platforms to avoid (for tight budgets): BetterUp, CoachHub, Torch, and EZRA” MiniMax M2.5 · budget prompt · hard negative
“Avoid These (Due to Cost)... Enterprise-focused with volume pricing and high minimums.” DeepSeek V4 Flash · budget prompt · hard negative
“I would recommend CoachHub as the strongest default choice for a digital coaching marketplace” Perplexity Sonar · paraphrase prompt · first choice
“Large organization (1000+ employees) → BetterUp or CoachHub” Kimi K2 · comparative prompt · first choice
“CoachHub is the conventional mid-market choice” Muse Glimmer 30B · paraphrase prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.