Small businessgoneNot named this edition; 0% in September 2026.
0%from 0% in September 2026
Inside the floor by 13 pointsNot ranked
1 category · Named, not rankedAppFolio
3Judge labels
0First choices
3Negative labels
3 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.
Standing
2 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. AppFolio was named 2 times in Background screening, where Checkr led with 31%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small businessnot named
0%
No model named it for this buyer.
Mid-market76 of 83
0%2 labels
under the label threshold
Enterprise45 of 71
0%1 label
under the label threshold
In background screening · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named AppFolio for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Background screening | Talent acquisition | 0% | 76 of 83 | 100% | 2 | under 10 labels · led by Checkr at 31% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, AppFolio held within the floor in its one category: no change cleared 13 points.
Best category · Background screening · by segment
Mid-marketnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 56 of 70, unchanged
EnterprisenewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 13 pointsRank 39 of 62, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Background screening | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 76 of 83, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 13 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated AppFolio across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated AppFolio across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 1 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative3 labelsNone
First choiceAlternativeMentionNegative3 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
No positive label carried a quote.
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“2020 FTC Action: Failed to have procedures ensuring information accuracy” Kimi K2 · Background screening · negative prompt · hard negative
“settled FTC allegations in 2020 involving inaccurate or mismatched records... Ask what accuracy checks and safeguards are in place now.” GPT-6 Luna · Background screening · negative prompt · soft negative
Named alongside
The products named in the same answers as AppFolio, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and AppFolio was named but was not.ShowHide
Named alongside
The products named in the same answers as AppFolio, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and AppFolio was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named AppFolio. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 3 of the 3 answers that named AppFolio and are not a share of its labels.
Domains cited
ftc.gov3
consumerfinance.gov2
consumerfinancemonitor.com2
jdp.com2
adcltdnm.com1
atlantanewsfirst.com1
bbb.org1
bib.com1
centolaw.com1
classaction.org1
Fifteen of the fifteen domain citations in answers naming AppFolio came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on appfolio.com
757
subdomains included
Content
418
counted in the table below
Documentation
2
Product · Integration
1 · 44
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 274 | undated | Performance management | ||
| Case study | 116 | 0 | 2025-11-10 | ||
| News or press | 12 | undated | |||
| Conference or event | 5 | 0 | 2018-11-01 | ||
| Webinar or virtual event | 3 | undated | |||
| Comparison | 3 | 0 | 2019-02-15 | ||
| Report or ebook | 2 | undated | |||
| Glossary or explainer | 2 | undated | Performance management | ||
| Template or tool | 1 | undated |
Most recent
- 2025-11-10Advanced Management Company: Space for More Results | AppFolio case study
- 2025-09-15Dlpcapital case study
- 2019-02-15Microbenchmarks vs macrobenchmarks ie whats a microbenchmark comparison
- 2018-11-01Rubyconf malaysia and getting the most from a distant conference conference or event
- 2017-01-31You yes you can speak at a conference conference or event
How it is countedHide how it is counted
Every page appfolio.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as AppFolio
What the judge wrote, as written, with how often. The vendor table decides that these count as AppFolio; a claim can dispute any of them.
AppFolio (Tenant Screening) 1
Follow AppFolio
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
AppFolio is its own company.ShowHide
The company
AppFolio is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- “The AppFolio Performance Platform helps you deliver more value for residents, owners, and investors.”
- For
- property managers; property management businesses; operators, investors, and innovators; multifamily, single-family, student housing, HOA, or commercial properties
- Price stated
- Transparent pricing. No hidden fees. appfolio.com
- Starting price
- 0.85 appfolio.com
- Free plan or trial
- Book a Free Demo appfolio.com
- Certifications
- SOC 1, Type IIPCI DSS - SAQ A-EP, and ROC Prep
- Customers named
- Chamberlin & AssociatesAdvanced Management CompanyFuller Apartment Homes and Presidio Capital PartnersDLP CapitalAtlas Real EstateThe Breeden CompanyGraniteFocus Property Management
- Not stated on the pages read
- Integrations, hosting
What AppFolio's own pages state, read October 6, 2026: appfolio.com, appfolio.com/pricing, trust.appfolio.com, appfolio.com/stack/solutions/contact, appfolio.com/customer-stories. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when AppFolio's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as AppFolio, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for AppFolio by email, built from the raw record of the edition. It shows:
- where AppFolio is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name AppFolio, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.